Tag: abcey

ABCey’s Labor Day Weekend Lineup: 8/31-9/3
Happy almost Labor Day weekend! If you didn’t go to Burning Man this week and are looking for something fun to do, here are some of the top events happening in the Bay Area this long weekend!
1. Featured Event: BURNING MAN
August 26th-September 3nd | 6pm Sunday, August 26th-6pm Monday, September 3rd|$425+|Black Rock City
Burning Man is finally here! This year’s theme is I, Robot, which is a tribute to the future, artificial intelligence, and everything in between. There will be so much to enjoy at this event. From art cars, mutant vehicles, sound camps, art installations and more, there’s something for everyone! And don’t worry, you’re not too late. The man doesn’t go up in flames for another 3 days, so get your tickets now!
2. Beach Blanket Babylon
August 29th-September 2nd | 8pm on MWF; 6pm or 9pm on Sat. & Sun |$25-$135 |Club Fugazi
The famous Beach Blanket Babylon is back this Labor Day weekend! If you don’t have time to go during the week, it’s playing Saturday and Sunday so don’t miss it. Don’t wait too long to get tickets because they will sell out! You can also find discounted tickets on Goldstar.
3. Shakespeare in the Park
September 1st-3rd | 2pm |Free Admission |Presidio’s Main Post Parade Ground Lawn
This event is for all you Shakespeare lovers! Come out to see A Midsummer Nights Dream. There will be a short intro at 1:30pm, so come early if you want to hear it and get a good seat on the lawn!
4. Sausalito Art Festival
September 1st-3rd | 10am-7pm Sat. & Sun; 10am-5pm Mon. |$25 (children get in for free) |Marinship Park
One of the best art festivals in the Bay Area will be held this weekend in Sausalito, right across the Golden Gate Bridge! The festival includes fine wine, gourmet food, and premium beers. There will also be hundreds of pieces of art on display and live music all weekend long. There’s lots of fun to be had at this event!
5. Go on a Night Cruise
September 2nd| 10pm-1am|$20-27 on Goldstar|Pier 40
If you feel like blowing off some steam on Sunday night because you can (woohoo, no work on Monday), go on the Pier Pressure Party Cruise on the Cabernet Sauvignon Commodore Yacht. This three hour cruise begins with check-in at 8:45pm. Don’t forget to purchase tickets ahead of time!
6. Go on a Day Cruise
August 31st-September 3rd|10am|$39 on Goldstar|Pier 39
If night cruises aren’t your thing, sign up to go on a morning cruise! The 2-hour Golden Gate Champagne or Mimosa Cruise includes two drinks of Champagne or Mimosas. Check-in is at 9:45am, with a toast under the Golden Gate Bridge at 11!
7. Labor Day BBQ & Bacchus
September 3rd|12pm-3pm|Free Admission|The Winery SF
Come out to Treasure Island to enjoy a fun afternoon of food, music, wine, and beautiful Bay Area views! If you purchase a wine tasting, you’ll receive a FREE hot dog (with all the condiments). Instead of having to go through the hassle of hosting a BBQ in your backyard, just sit back and let The Winery SF do it for you, so you can relax on your precious day off!
Which events will you attend this Labor Day weekend?
Did we miss anything? We’d love to hear from you! Let us know in the comments below or on Facebook and Twitter!

ABCey Presents: Tips to Write a Winning Event Proposal
You just met with a potential client and it’s time for you’re ready to get some new business! You know all the facts about your client’s event deets, what their goals are and what they are trying to accomplish. In the back of your head, you know this proposal is the key to your success! You may be a little nervous, but ABCey is here to help with some tips for a winning event proposal!
1. Address your client’s needs
By summarizing or listing all the client’s desires and goals for their event, it provides reassurance. They know you understand their vision and will create their event with them in mind. In addition, this creates a good opportunity for you to add any suggestions you may have! These needs can come from anything mentioned in the initial meeting!
2. Execution
Show your client each stage of your execution process! You can include a variety of things, including your management process and RFP stage, your strategy, creating a timeline with adjustable milestones, and/or execution! This communication ensures that the client understands each step of your planning process and will eliminate any guessing games. It also conveys your organizational skills and shows you know what steps it takes to plan an event.
3. Showcase your experience!
This is your moment to shine! This reinforces all your strengths and showcases why you’re the best choice for their event. Don’t forget to insert any big company names if you’ve organized past events! In addition, be sure to include pictures of your past events with the most relevant ones flanking the top. (We knew those event pictures would come in handy!) Also, this is a great place to input any client testimonials and references.
4. Budget
Carefully break down each component and create a visual representation of the budget. One of our favorite ways to stay organized is to use a spreadsheet! It is easy to show each variable that incurs a cost, so the client is not confused about any fee or charge! This aspect of your proposal is a game changer, so do take your time! If you need any help with your budget, Event Manager Blog has an amazing event budget calculator!
5. Be visual
Inputting images and making your proposal visual make it visually appealing and easier to digest for the client. Also, the client will have an easier time envisioning your ideas for the event!
Before you submit your event proposal, be sure to double check for any typos or errors!
Now that you’re ready, go write that winning event proposal! Which tips will you be using? We’d love to hear from you! Let us know in the comments below or on Facebook or Twitter!

ABCey Presents: Tips for a Smooth Site Selection Process
Site selection for events can be a challenging and tedious process. However, by accomplishing the right steps, you can find the best venue for your client. ABCey has curated a list of tips for a smooth site selection process that we use to pick the perfect venue!
Make an Initial List of Sites
The first step in our site selection process is doing a general brainstorm of sites that seem to fit the needs of the client. Consider the location, number of guests, and venue-type when compiling the list. Leave no stone unturned and make sure you’re getting a variety of different venues. This makes your client feel like they have options and will show them that you’ve considered everything.
Create a Master Spreadsheet for Your Client
After making an initial list of sites, create a master spreadsheet with a Site Selection tab. This should incorporate all the venues you found and important information about each venue, including pros and cons. For each site, include information on availability, contacts, venue size, location, pricing, and information about the space. Make sure the client can quickly and easily see what the venue has to offer!
Put Together a Style Guide
After the master spreadsheet has been shared with your client, it’s helpful to make a style guide with the key information and images for each of your top picks.
Send an RFP to all of Your Top Venues
An RFP (request for proposal) allows you to easily communicate your event needs to outside vendors. By sending your RFP to the various venues you’re considering, you can get a clearer idea about the availability and pricing for each site. This will help you narrow down your choices. Here are some tips on creating the perfect RFP!
Set Up a Review With Your Client
The next step is setting up a time to chat with your client over the phone or in person to go through each venue. From there, you’ll be able to get a better sense of which sites you can eliminate and which ones are worth visiting in-person.
Go on Site Visits to Check Out Top Venues
Once you and your client have picked your favorite venues, make sure to visit them in-person. This can help you decide if they’re the right fit for your event. There’s no better way to get a sense of the venue and their ability to meet your needs then to set foot on the actual grounds!
Make Your Final Decision
Hopefully the in-person site visits will help you identify your absolute top venues, so you can decide on the one you want to go with. Once you accomplish this, you can start working on the fun stuff, like figuring out event decor and can move forward with your chosen venue!
Which site selection tips did you find to be most helpful?
Did we miss anything? We’d love to hear from you! Let us know in the comments below or on Facebook or Twitter!

ABCey’s Startup Monday: Guardant Health
Startup Monday is ABCey’s weekly post that showcases some of the most innovative startups based in San Francisco! These are often companies that we have our eye on or have worked with in the past. This week, we are putting the spotlight on Guardant Health!
What is Guardant Health?
https://www.youtube.com/watch?v=vWG24cjxZFY
Guardant Health was founded in 2012 by Amir Ali Talasaz and Helmy Eltoukhy. It works to improve patient health through technology breakthroughs that address long-standing unmet needs in oncology. It has helped thousands of oncologists learn actionable and accurate information about thousands of patients, while eliminating the risks and costs of tissue biopsies. Guardant Health’s genomic test allows them to appropriately match advanced-cancer patients to approved drugs in clinical trials as well as targeted therapies.
How Does it Work?
Using Guardant Health is simple. Start by submitting two tubes of blood. Guardant Health will then look for actionable somatic alterations on solid tumor sites. From there, doctors will get clear and accurate results within two weeks that they can use to help patients get the treatment they need. Guardant Health also manages billing and provides financial support, making your experience easy and affordable.
Why we Love Guardant Health!
Cancer is the second leading cause of death world-wide and 1 and 6 people will likely die of cancer. Guardant Health seeks to change this through minimally invasive biopsies using innovative technology, which helps doctors quickly and accurately determine the appropriate course of treatment based on patients’ needs. At ABCey, we love tech, especially when it is used for good! Also, as an event-planning company, we value fast service and Guardant Health certainly delivers fast results!
Have you had the opportunity to use Guardant Health or know someone who might benefit from trying it out? We’d love to hear from you! Let us know in the comments below or on Facebook and Twitter! If you’d like to see other San Francisco startups we’ve featured before, click here.

ABCey’s Startup Monday: Loopd
Startup Monday is ABCey’s weekly post that showcases some of the most innovative startups based in San Francisco! These are often companies that we have our eye on or have worked with in the past. This week, we are putting the spotlight on Loopd!
What is Loopd?
Loopd is an event engagement platform aimed to make networking easier and to access to relevant marketing materials for your attendees, but it doesn’t stop there! Loopd is a great tool that benefits event planners and booth staff, too! It allows you to track guest traffic information, view interaction history and follow up with attendees!
How does it work?
Loopd is able to provide information and promote engagement with two devices: Bluetooth beacons and chips located in lanyards! Beacons are placed around the venue and communicate with the chips around guests’ necks to allow for location-tracking tools. For guests to share networking information, a simple tap between their badges can help exchange all needed information! Talk about convenient. To receive materials from any booth you visited at the event, a quick look to the app will give you access to all the fliers and promotions from the exhibitor! As event planners, you are able to track how successful your event is with real time analytics and to see what attracts the most guests.
Why we love Loopd!
Aside from the networking capabilities and analytics, Loopd also cuts down on check in and check out times! Event planners always find ways to cut down on waiting times to prevent boring guests, and Loopd is an amazing solution. With this technology, guests are able to cut down on their carbon footprint by networking through the badges instead of passing out business cards. Also, it eliminates the need for printed fliers since it can be shared through the app!
Have you had to opportunity to use Loopd or interested in trying it out? We’d love to hear from you! Let us know in the comments below or on Facebook and Twitter!
If you’d like to see other San Francisco startups we’ve featured before, click here.

ABCey Presents: 10 Creative Event Promotion Ideas
Event promotion is essential for putting on a fantastic event. However, it can start to feel like you’re using the same techniques over and over again. ABCey recognizes that keeping your event marketing strategy fresh can be a challenge, so here are 10 creative event promotion ideas that are sure to attract huge audiences!
1. Comp Passes
Offer sponsors, exhibitors and vendors attendee free passes so that they can share them with their best clients or invite their colleagues, family, and friends. They can help return the favor by sharing them on social media to help spread the word!
2. Chatbots When People are Buying Tickets
Use chatbots to take care of anyone looking for answers on your website before they commit to buying tickets. Live chat on your website, Facebook messenger, and text chatbots can answer any questions potential attendees might have, so that there’s less of a chance they’ll leave the page and forget to purchase tickets!
3. Create a Live Spectacle
Plan a live activity that can grow and develop in a busy public place over a period of a few hours so that passers-by can stop and watch! This could be a group of artists making a huge structure or art piece of some sort. Try to make it relate to your event and create a timelapse of progress, so you can share it online to further promote your event!
4. Gear Your Content Marketing Efforts Towards Leadership
When it comes to creating your own content, it can be tempting to focus on search engine optimization and stuffing your copy with keywords, but this isn’t an effective way to increase your attendance. Instead, try to create thoughtful content that showcases your event brand as a thought leader, so that people view your company as a place they can turn to for new, insightful information. The more people trust your brand, the more likely they are to support you!
5. Host a Free or Sponsored Webinar
If your event is business related or offers some sort of expertise, a webinar can offer a preview of what to expect to draw people in. If you give them valuable information in the free webinar, it’ll make them wonder how much more they can gain from attending the actual event!
6. Set Up a City Photo Booth
Instead of just using a photo booth at the actual event, try using one as a promo opportunity by setting it up somewhere in the city beforehand! This can be simple by just getting a polaroid camera or an iPad, signed backdrop curtain with event dates and details, and fun props to get people excited!
7. Use Image Quotes From Past Attendees
Gather quotes from past attendees and overlay them on images from the event. Note their name, job title, and organization if they give you permission to share it. These make for great social media and blog posts to promote your next event!
8. Pop-Up Henna Wall
Who doesn’t love Henna? Set up a pop-up stall at a local event or the local supermarket and have an artist offer Henna tattoos to people passing by! Have the Henna artist create a unique style that incorporates your logo or represents your event theme. Use this opportunity to hand out event details, and offer free swag or discounts to those who show up on event day with their henna tattoo!
9. Social Media Takeover
Let someone else from your company who doesn’t usually control your social media accounts to take the reins. This could be your interns or bloggers, for example. It will offer an alternative voice and can present a different perspective. The goal is to encourage people like them to start following your event account!
10. A Photo a Day
In the months leading up to the event, try to share a photo every day from your past events on social media. This will give potential attendees a taste of what your events are like. If previous attendees appear in the photos, tag them (after getting their permission) to encourage them to share the photo as well!
Which event promotion idea will you use?
We’d love to hear from you! Let us know in the comments below or on Facebook or Twitter!

ABCey’s #TechTuesday: Top 10 High Tech Event Activities
#TechTuesday highlights the best and brightest ideas in the tech world. Today’s #TechTuesday features high tech event activities!
1. Projection Mapping
Projection mapping is displaying a video over an object to create an amazing experience for your guests. The video projection brings to life any performance and activity that your audience engages in. It also adds another aspect to any event that will capture your entire audience’s attention. We also used projection in one of our previous events, and it was a huge hit!
2. Spotify House’s Bose Soundbooth

This amazing Bose Soundbooth presented by Spotify was from SXSW! Guests completely immersed themselves in music as the booth was covered in mirrors and disco balls. Attendees were also more than happy to add their favorite songs to the official Spotify SXSW playlist. What song would you add?
3. Digital Graffiti Wall
Let your guests leave their mark at your event! Also, if you add an overhead question, your guests will be excited to head over to the wall to contribute. If you’re looking for a more kid-friendly activity, project a coloring book. Adults will love the activity, too!
4. 3D Selfie
In just a few minutes, you can be 3D scanned and recreated! If you have ever wanted a small model of your photo, your wish has come true! With this booth at your event, your guests are able to walk away with a “mini me” and a lasting memory of your event! If you’re not a huge fan of having a model of yourself, you have the option to have your mini me sent to yourself and you can share it to your social media, too! Now everyone can see exactly what you wore and all the fun you had at every angle!
5. iZombie Brain Scans

These unforgettable brain scans were from the CW’s premiere of iZombie hosted by Buzzfeed! Attendees lined up to get a scan and observe their brain activity as they ate 3D-printed candy made onsite! Also, they kept the scans afterward! How could you adapt to use these brain scans at your event?
6. Social Media Wall
A social media wall is an amazing way to have your guests engage with your event and with each other! Not only will it spark conversation, it will create an online presence for your event! It will be an amazing way to break the ice and have your guests networking instead of making awkward small talk.
7. Virtual Tunnel Entrance
Give your attendees a grand entrance! Or maybe it could an enchanting and thrilling! It’s all in your hands. You decide what to project whether it be starry, checkered, or swirly! It will give off a great first impression of your event before they even enter! They’ll find themselves wanting to make another entrance.
8. Augmented Reality Gaming Wall
Whether you’re competitive or nonchalant, take your games to another level with an augmented reality gaming wall! Kids and adults alike will love seeing their movements interact with the virtual world of the game. Who can resist?
9. Edible Photo Booth

Pictures and food. Sure, they’re amazing apart, but it’s even better combined! This printer will take your selfie or any picture and print it onto your food for you! It’s the perfect Instagram moment and will help increase your social media presence along with engagement. The only problem? It’ll look too good to eat.
10. Interactive Virtual Wall

Have you ever been to a mall and seen those walls that interact with your body movements? It’s almost as if you are the wave and the colors that splash and swish around on the screen. Let your guests be mesmerized with the effects as they catch themselves walking back and forth in front of the wall!
How do you like our high tech event activities?
Have you seen any of these high tech event activities lately? Which one is your favorite? Which ones did we miss? We’d love to hear from you! Let us know in the comments below or on Facebook and Twitter!