ABCey Presents: Tips to Write a Winning Event Proposal

You just met with a potential client and it’s time for you’re ready to get some new business! You know all the facts about your client’s event deets, what their goals are and what they are trying to accomplish. In the back of your head, you know this proposal is the key to your success! You may be a little nervous, but ABCey is here to help with some tips for a winning event proposal!

 

1. Address your client’s needsWinning Event Proposal – Client's Needs

By summarizing or listing all the client’s desires and goals for their event, it provides reassurance. They know you understand their vision and will create their event with them in mind. In addition, this creates a good opportunity for you to add any suggestions you may have! These needs can come from anything mentioned in the initial meeting!

 

2. Execution

Winning Event Proposal – Execution

Show your client each stage of your execution process! You can include a variety of things, including your management process and RFP stage, your strategy, creating a timeline with adjustable milestones, and/or execution! This communication ensures that the client understands each step of your planning process and will eliminate any guessing games. It also conveys your organizational skills and shows you know what steps it takes to plan an event.

 

3. Showcase your experience!

Winning Event Proposal – Showcase your experience

This is your moment to shine! This reinforces all your strengths and showcases why you’re the best choice for their event. Don’t forget to insert any big company names if you’ve organized past events! In addition, be sure to include pictures of your past events with the most relevant ones flanking the top. (We knew those event pictures would come in handy!) Also, this is a great place to input any client testimonials and references.

 

4. Budget

Winning Event Proposal – Budget

Carefully break down each component and create a visual representation of the budget. One of our favorite ways to stay organized is to use a spreadsheet! It is easy to show each variable that incurs a cost, so the client is not confused about any fee or charge! This aspect of your proposal is a game changer, so do take your time! If you need any help with your budget, Event Manager Blog has an amazing event budget calculator!

 

5. Be visual

Winning Event Proposal – Be Visual

Inputting images and making your proposal visual make it visually appealing and easier to digest for the client. Also, the client will have an easier time envisioning your ideas for the event!

 

Before you submit your event proposal, be sure to double check for any typos or errors!

 

Now that you’re ready, go write that winning event proposal! Which tips will you be using? We’d love to hear from you! Let us know in the comments below or on Facebook or Twitter!


ABCey’s #TechTuesday: Top 5 Smart Badges for Your Next Event!

#TechTuesday highlights the best and brightest ideas in the tech world.  Technology is designed to make our lives easier, especially as event planners. With an innovative smart badge, you are able to make things much simpler for attendees, exhibitors, and yourself! Today’s #TechTuesday features a list of amazing smart badges we LOVE!

Why use smart badges?

Smart badges can simplify your event by promoting deeper networking connections between attendees, or by providing a simple method of sharing and exchanging contact information. They can also give event planners access to foot traffic and real-time analytics for their events. Exhibitors can benefit by easily sharing access to information to attendes, and can determine which guests are valuable prospects.

1. RFID Badges and LED Tech

https://www.youtube.com/watch?v=JficYgaK8j8

With the addition of smart LED tech, you can enhance any attendee’s experience! Whether it’s a lanyard or a bracelet, it will come alive and you can decide when. You can choose to light it up at a specific moment, signal an upcoming segment, or set up to interact with sensors, too. You can see them in action in the Coldplay concert in 2016 featured above!

 

2. SmartTrac by Hubvents

Smart Badges – Traco by Hubvents

SmartTrac benefits all. For exhibitors, it notifies them when potential prospects enter their booths. How? With an analysis of attendees’ profiles and behavioral attributes! Moreover, attendees receive and event journey report that includes all their connections, booth visits, and more. Event planners can get an overview of foot traffic and interactions to see which attractions were most popular and for future improvement.

 

3. eventBit by Experient

EventBit has many features your guests will love! We’re all guilty of checking Yelp to look for recommendations.. EventBit can do that for you, but for booths you’d enjoy based on your preferences. In addition, it provides networking opportunities for attendees based on matching interests. Goodbye to awkward small talk! When the event is over, your guests can receive links to access information relevant to their event journeys.

 

4. Proxfinity

Unique features of Proxfinity are the options to brand the badge and to program a specific topic of interest! This will elicit conversations that sponsors and clients intended for the event. Event planners love that Proxfinity provides useful metrics! It includes meaningful interactions made per person, connections between demographics, topics that drive connections and conversations, and much more!

 

5. LiGo by Limefy

Smart Badges – Ligo by Limefy

Like eventBit, this badge signals to guests when someone with mutual interests are in close proximity with flashing lights. Now your guests can spend more time engaging in meaningful connections! Guests are able to easily exchange contact information with each other with a personalized timeline. Additionally, attendees are able to access exhibitor and fellow attendee portals with a messaging platform available if they want to contact them!

 

Will you use smart badges?

 

We love smart badges, and we hope now you do too! Are there any that we missed? Will you be using any of our smart badges at your event? Let us know in the comments below or on Facebook or Twitter! If you’d like to see our past #TechTuesday blogs, click here.