StartUp Monday: Flipboard

Startup Monday is ABCey’s weekly post that features some of the best and brightest companies in the Bay Area. They are often companies that we have our eye on or have worked with in the past & would like to share with friends and followers of ABCey events

This StartUp Monday we are featuring the best social news magazine app Flipboard! Flipboard allows the user to collect and share news articles that they are interested in and create their personalized online magazine. Instead of searching several different news websites or blogs, everything is curated into one simple individualized feed.

We also love that Flipboard has articles from major news networks such as BBC and very specific interest sites like BizBash for event planning tips. Flipboard makes it super easy for us at ABCey to keep up to date with all the latest event industry trends in one place! 

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How It Works: Flipboard is a simple and super easy to use app for all of your daily reading pleasure! Once downloaded, the user will start by picking a few topics they are interested in and sign into their social media sites so that all their newsfeed updates will be listed. Once completed, the user will be directed to the “Table of Contents” which has four separate sections: things you follow, cover stories, content guide, and search. Even if you are lost on what to read, Flipboard’s content guide has tons of recommendations on top stories. After the user is set up, they can add and scroll through their personal magazine to curate articles they want to read!

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Why It’s Great: Once the user finds an article they want to read, it is added to their personal online magazine and the pages flip in the same magazine way!  The style gives the reader the sense that they are reading a full magazine, instead of only reading selected articles based on their interest. 

Will you be using Flipboard in the future for your daily reading updates?! Let us know in the comments below or on Facebook and Twitter!  


Tech Tuesday: Maximizing Event ROI

Tech Tuesday highlights the best and brightest ideas in the tech world. ABCey would like to recognize these up and coming technologies for their innovative ideas and impact on the event world!

ROI applies to everything. From your events to your event management tech, being able to measure your return on investment is a vital element to your organizational success for both attendees & planners. If you are looking to increase your event ROI, one of the best places to start is with your technology! Here are our top 3 picks for the best apps & software to consider to help with this task!

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1. iWaz.at: We all know the feeling. We enter a conference and realize we don’t know anything about anyone there.  iWaz.at automatically generates detail-rich profiles for each and every attendee. It’s impossible to talk to everyone at a conference, so iWaz.at helps you discover things about attendees so that you can make the most of the event! Agendas, exhibitor profiles, event info, and branding can all be built to improve the conference experience. For organizers, raising audience engagement can mean increased attendance, greater positive referrals and a boost to your bottom line!

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 2.Pickevent: Pickevent is the world’s first professional events network that connects attendees, speakers, and event organizers. Started by Jose Bart in February, it ensures that you never end up at an event that doesn’t interest you. It helps you find events worth attending based on your personal interests. And the networking doesn’t stop once the event is over! You can review the speakers and event organizers to inform the community about what works and what doesn’t. 

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3. evvnt: For organizers, getting your event out there isn’t easy. There’s a veritable plethora of places that you can advertise with and listing each one can a time consuming & labor intensive process. Launched by Richard Green in April 2013, event does the legwork for you, distributing your event to a network of listing sites. They can add your event to as many as 90 sites & apps, from Eventbrite and Facebook to local listings exactly where you need them! Within 24 hours of listing each event, you will receive a full report, showing where your events are listed, how many people have seen them and how many clicks you’ve received…Talk about networking! 

Will you be using any of these apps or software prior to attending or planning a conference or event?! Let us know which one you think seems most useful in the comments below or on Facebook and Twitter!