Tag: sephora

ABCey’s #TechTuesday – The Bosco
#TechTuesday highlights the best and brightest ideas in the tech world. ABCey would like to recognize these up and coming technologies for their innovative ideas and impact on the event world! In today’s #TechTuesday, we present to you The Bosco!
What is The Bosco?
Looking to upgrade from a classic photobooth? The Bosco will help you do just that! Their five products create extra branding opportunities as well as opportunities to bring photos to life in GIF form. All of their products are sure ways to get people raving about your next event!
GIF Booth
The Bosco was the creator of the OG GIF Booth! GIF booths combine multiple images into an animated picture for guests to send themselves, use for social media, and as branded print outs of the photos! ABCey most recently used one of their amazing GIF Booth’s at the Sephora VIB Rouge SF Flagship Launch Party!
The Multicam
The newest product to the Bosco lineup is the Multicam. Eight cameras all capture one moment creating a really cool 3D effect. Once users take their photos, the images are then branded and uploaded to the interest so users can share them across their social media accounts!
The Bosco Lite
The Bosco Lite is the non-printing version of the GIF Booth. Using an iPad, users make their GIF and then the GIF is branded and shared on the internet! This extremely portable machine is a great addition to any event!
Video Booth
The Video Booth is based off of the video confessional booths you have seen in a lot of reality TV shows, (The Bachelor, any MTV show). Using an iPad, the user records their video. The booth has the capability to brand the video and upload to the internet where users have the opportunity to share the video to their social media pages. Finally, the booth also prints out a branded print as well! The Video Booth combines, video, social media sharing and printing to make an awesome experience for any partygoer!
#Print uses social media hashtags to print out user photos! Partygoers take photos on their phone and use the designated party hashtag and upload the photo to their social media accounts. #Print will find the photo using the hashtag and print a branded version of the photo!
We love The Bosco and have used products at various events! It is a great way to add branding to an event while also giving attendees a fun activity and something to remember!
Will you be using a photobooth for your next event? Want to try something new and exciting like The Bosco? Let us know in the comments below or on Facebook and Twitter!

Sephora VIB Rouge Launch Party San Francisco
On November 19th, 2015 ABCey had to the pleasure of teaming with Sephora to create a fabulous holiday event honoring VIB Rouge clientele, giving them an exclusive look at the Sephora flagship store on Powell St. in San Francisco! Sephora’s “store of the future” featured never before seen interactive screens that allowed guests to view tutorials and watch other beauty videos at the touch of a button. Additionally, the store was modernized and streamlined for ultimate easy navigation. Features like a skincare station, multiple makeover stations, and interactive iPads are what make this Sephora unique. View the full gallery here!
Top 10 of the highlights from the exclusive event!
1. Holiday’s Done Modern
The event’s aesthetic was very clean and modern with a touch of the classic holiday colors. The palette was black, white, gold, and hints of red. These colors were incorporated into all the event decor, most noticeably in the frames of the store which were outlined with sleek gold and adorned with giant red bows.
2. Interactive Photo Booth & Themed Props
Sharing the fun via social media was a breeze with the interactive ‘gif’ booth by Bosco that allowed for instant sharing. They created a custom branded booth, and guests received a live action ‘gif’ so they’ll never forget this amazing event! The custom beauty props added to the photo booth fun with items like sparkly red lips, hair styling tools, and lipstick.
3. Fashion Sketches
We all know fashion and beauty go hand in hand, so notable fashion illustrator Jane Kirby (aka Jane Paints Beauty) on Instagram joined us to paint custom live portraits of VIB Rouge guests. These took her about 5 mins and each guest received a fabulous keepsake. How’s that for fast fashion?!
4. Live Airbrushing
Adding to the holiday wonderland feel, artist Audette Sophia of Catalyst Arts offered hand stenciled airbrushing for guests. Her stencils included tiny snowflakes, geometric shapes, and feathery lines to add to the already amazing Sephora makeovers.
5. Bodypainted & Airbrushed Models
The essence of the event was captured with two live models (painted by Audette) who showcased the classic Sephora rugby stripe with a little gold holiday sparkle and a big red bow. The models walked around the event taking pictures and spreading excitement for the holidays.
6. Dessert Table
“Black Diamond” Chocolate Germain-Robin Cupcakes, “Golden” 14k Gold and Hazelnut Macaroons, and Champagne White Chocolate and Red Wine Velvet Cakepops were on display…oh my! To commemorate the new store, we provided custom holiday themed desserts from one of our amazing partners, Grace Street Catering. Along with these decadent treats, servers passed henna painted truffles and truffled popcorn for guests to enjoy while doing some serious shopping!
7. Mini Beverages
To give guests something to sip on during the event the cutest ever Mini Moet champagne bottles were flowing, as well as Underwood Pinot Gris in cans (yes, cans of wine…but fancy ones)! Guests could drink and be merry while enjoying all the shopping and fun activities the event had to offer. We’ll toast to that!
8. Glam Makeovers
With over 50 Sephora team workers and pro makeup artists at the event, complimentary makeovers and consultations were provided for guests. From natural to smokey eyes, the pro team went to work on clients as they described their vision of the perfect holiday look!
9. Gift Tote
Looks like Christmas came early this year! Each VIB Rouge guest got to take home a little something special after the festivities. The custom tote featured Jane Kirby’s illustration and a multitude of Sephora goodies inside.
10. Holiday Shopping
Who needs to wait for black Friday? Exclusive products were showcased and made available for VIB Rouge guests to get first access to them in the store, allowing for guests to get their holiday shopping done early!
This holiday launch party left VIB Rouge clientele beaming with holiday spirit (or maybe it’s just the highlighter)! We had such a fabulous time with Sephora, and are grateful to have co-produced such a fun event for the ultimate beauty mecca!
What did you think about the VIB Rouge Launch Party? Wishing you were VIB? Leave us a comment below or find us on facebook and twitter!