ABCey Presents: Planning & Promoting Your Event with Pinterest

Here at ABCey, we are constantly using Pinterest as a tool for inspiration! As social media has become key for promoting events online, Pinterest is an effective tool in brainstorming and behind-the-scenes planning for events. Being able to make multiple boards and research through relevant content inspires creativity and organization when planning any kind of event!  

Find “Pinspiration” 

Pinterest decor events

 

Decorating for events can be the most fun, but challenging part of your event. Decorations and little details tie the event together from start to finish. Whether you’re looking for table setting ideas or invitation inspiration, Pinterest is the perfect tool to start gathering pins.  Start pinning! 

Organize Your Boards in Categories For Your Event

 

It’s time to start pulling together every new idea you find in the Pinterest universe onto your own board. This can be done on your own personal page or on the official board for your organization, corporation, nonprofit, etc. Additionally, your boards can be organized by food, decorations, invitations, themes, florals etc.

Interaction with Vendors & Clients

First, as boards are created, the link can be shared with others, whether or not they have an account.We often create event decor boards for our clients, and then share them directly for feedback to make sure we are on the right track. Pinterest also makes it possible to identify other Pinners with similar needs and tastes. Therefore, by liking, pinning and commenting on other posts, you can connect to Pinners with similar interests and build ideas. In addition, if you both follow each other, you can use the private messaging feature to start a more in-depth collaboration.

Read the Crafting/DIY/How-To Articles

Ultimately, Pinterest is known for having some of the best creative content out there. Clicked on pins reconnect you to an article or webpage to show you where the Pin came from. Take advantage of these articles as they provide some great insight on how to make your own projects or decor!

Promote Your Event on Pinterest

Pinterest gears towards connecting everyone to content and ideas that align with their interests and passions. You can even use your own board to actually promote your event which also gives you a chance to start marketing your original content, creating brand awareness and media attention. It is a very visual platform, so choosing compelling photographs & visuals with bright colors will bring your event board more success!

_________________________________________________________________________

Love Pinterest and want some event inspiration? Check our Pinterest page for creative event ideas! Let us know how you use Pinterest in the comments below or on Facebook and  Twitter

Sources: EventFarm, Capterra, Hello Endless

 


Startup Monday: Zenefits

Startup Monday is ABCey’s weekly post that features some of the best and brightest companies in the Bay Area. They are often companies that we have our eye on or have worked with in the past & would like to share with friends and followers of ABCey Events!


In light of a lot of recent difficult press, ABCey still has high hopes that Zenefits can overcome these growing pains!  Zenefits is working to bring attention to what has made their products so appealing in the first place: Shopping for health insurance is really frustrating!!  As a business owner, what do you use to organize your employees health insurance, payroll, FSA, 401k, and other HR tasks? Are you spending lots of money in your HR department or doing these tedious tasks yourself?  Look no further, Zenefits can help solve your problem.

zenefits office with sign

How it works:

Although Zenefits mostly focuses on health insurance, this software is used by more than 20,000 businesses to streamline HR systems.  Instead of using multiple different programs for tracking employees health insurance, payroll, 401k, FSA, contractors, etc., this startup helps small businesses by bundling all of these systems into one easy to use software.     

With this platform, you are able to track:

  • Benefits/Insurance
  • HR Management
  • ACA Compliance
  • Payroll
  • Time & Attendance
  • PTO
  • and more!

 

 

Zenefits startup dashboard on computer screen

Why we love it:

Zenefits has great benefits! It is an all in one platform that makes managing administrative tasks a breeze.  The program is easy to set up, eliminates tedious paperwork and the costs of hiring HR employees!  We also love the changes that Zenefits is making including a new CEO, who is determined to change the company in a drastic way.  Like Zappos, they have recently scaled down their employees to ensure that everyone is 100% invested in the company.  With the new direction their company is taking, Zenefits has a bright future!

Planning on using this amazing platform for your team? Let us know in the comments below or on Facebook & Twitter!