Tag: hashtags
ABCey Presents: 5 Ways to Use Instagram Stories for Your Next Event
Instagram Stories has opened the door to a new range of possibilities for both users and marketers, making it a great space to promote events. Thus, ABCey has created a list of our top 5 ways that you can use Instagram Stories for your next event!
1. Instagram Live Video
Record and show in real-time! You can shoot live video using Instagram Stories before, during, and after your event. This way, you can showcase your venue and promote event transparency. Backstage content is a great way to drive viewership and keep your audience interested. Filming behind the scenes will give users a sense of involvement/understanding of how event planning actaully works.
2. Q&As
Having a Q&A session is a good way to engage your audience. Your followers might have common questions about your event or are interested in knowing more about the event planning process. In this case, you can collect the most popular questions and answer them in a picture or video format on your stories.
3. Advertisement
There are so many ways you can advertise your event using Instagram Stories. You can promote your brand or upcoming event using appropriate hashtags; you can also place your event page link in your stories. There’s also Instagram Stories ads, which allow you to insert a short advert in between users stories. You can target your ads by reach, video views, traffic, conversions, app installs, and brand awareness.
4. Start A Poll
The good thing about Instagram Stories is that it lets you run quick surveys and take your audience’s pulse. Thus, if you have a dilemma while in the midst of planning an event, you can always ask your audience for their thoughts. This is a nice way to engage with your followers and make them feel that you value their opinion!
5. Influencer Takeover
It’s always good to change things up. Consider letting your event speaker, a performer, a sponsor or an influencer take over your account and engage with your audience. By providing a platform for others to push some of their own content, you’ll also be able to leverage the speaker’s own audience and marketing power, and drive impressions for your event.
What do you think of these ideas? Did we miss any? Let us know in the comments below or on Facebook and Twitter!
If you’re interested in learning more about events we’ve done for other San Francisco startups or Fortune 500 companies, click here.
ABCey’s #TechTuesday – The Bosco
#TechTuesday highlights the best and brightest ideas in the tech world. ABCey would like to recognize these up and coming technologies for their innovative ideas and impact on the event world! In today’s #TechTuesday, we present to you The Bosco!
What is The Bosco?
Looking to upgrade from a classic photobooth? The Bosco will help you do just that! Their five products create extra branding opportunities as well as opportunities to bring photos to life in GIF form. All of their products are sure ways to get people raving about your next event!
GIF Booth
The Bosco was the creator of the OG GIF Booth! GIF booths combine multiple images into an animated picture for guests to send themselves, use for social media, and as branded print outs of the photos! ABCey most recently used one of their amazing GIF Booth’s at the Sephora VIB Rouge SF Flagship Launch Party!
The Multicam
The newest product to the Bosco lineup is the Multicam. Eight cameras all capture one moment creating a really cool 3D effect. Once users take their photos, the images are then branded and uploaded to the interest so users can share them across their social media accounts!
The Bosco Lite
The Bosco Lite is the non-printing version of the GIF Booth. Using an iPad, users make their GIF and then the GIF is branded and shared on the internet! This extremely portable machine is a great addition to any event!
Video Booth
The Video Booth is based off of the video confessional booths you have seen in a lot of reality TV shows, (The Bachelor, any MTV show). Using an iPad, the user records their video. The booth has the capability to brand the video and upload to the internet where users have the opportunity to share the video to their social media pages. Finally, the booth also prints out a branded print as well! The Video Booth combines, video, social media sharing and printing to make an awesome experience for any partygoer!
#Print uses social media hashtags to print out user photos! Partygoers take photos on their phone and use the designated party hashtag and upload the photo to their social media accounts. #Print will find the photo using the hashtag and print a branded version of the photo!
We love The Bosco and have used products at various events! It is a great way to add branding to an event while also giving attendees a fun activity and something to remember!
Will you be using a photobooth for your next event? Want to try something new and exciting like The Bosco? Let us know in the comments below or on Facebook and Twitter!