ABCey’s Startup Monday: Calm

Startup Monday is ABCey’s weekly post that showcases some of the most innovative San Francisco startups! These are often selected from a list of companies that we LOVE or have worked with in the past. This week, we are putting the spotlight on Calm! As an event planner, we are ALWAYS on our toes. Calm helps us wind down after our big events!

What is Calm?

Founded in 2012 with the aim to improve the world’s mental health, Calm provides a range of apps aimed at simply and effectively helping individuals to relax and soothe their minds. It produces meditation products, including guided medications and their own bedtime stories- Sleeptime Stories!

How Does It Work?

Their primary product is the meditation app, available on iPhone and Android devices. Within the app, there are customizable settings, minfulness reminders and much more. It introduces the basics of mindfulness meditation though different kinds of guides that you unlock once you have completed a session. Also, the app features both meditation tools and sleep aids.

Why We Love It

We love this app as meditating has never been easier. Choosing your top goals you want to accomplish via meditation can be done in one simple click. Calm is the perfect mindfulness app for beginners, but also includes hundreds of programs for intermediate and advanced users. This makes it perfect for all levels!

Have you tried Calm? Let us know what you think in the comments below or on Facebook and Twitter!

If you’re interested in learning more about events we’ve done for other San Francisco startups or other Fortune 500 companies, click here.

Tech Tuesday: Guidebook, the Mobile Guide App

Tech Tuesday highlights the best and brightest ideas in the tech world. ABCey would like to recognize these up and coming technologies for their innovative ideas and impact on the event world! This week we want to introduce you to Guidebook, a website which allows you to create your own mobile guide app!

Events can be hectic and overwhelming, especially for the event planner. Luckily, Guidebook was made to make event planners’ – and their guests’ – lives easier. Guidebook allows event planners to create high-quality mobile guide apps for their events. Perks include low cost (there’s a free version!), real-time updates, sharp and intuitive design, knowledgable support, and less paper waste!

How it works: Guidebook Gears allows event planners to easily add and update content to their personalized event guide. With an online form, filling out all the information for an event is straightforward, especially when information can be imported from a spreadsheet or an iCal feed. Logos and custom icons can be added for each section and multiple editors can work on the guide. Guests can effortlessly plan their personal event schedule and receive reminders when an event in their schedule is coming up. They can also connect with other attendees using Guidebook’s contact cards so all of their networking will be productive and efficient.

Why we love it: Guidebook is so easy to use and fits within whatever budget we are given! Since a majority of our guests bring their smart phones to our events, we can easily provide them with information, such as schedules, maps, pictures, and logos, without having to print a single piece of paper. Anytime we make a change, our attendees receive the update instantly and are even notified of the changes when they open the app. Can it get any easier?!

Would you use Guidebook? What type of events would you like to have a mobile guide app for? Let us know in the comments below or on Facebook and Twitter!