Swish co-founder Heather Brundage tells us, “We want to give consumers a voice like the App Store or Reddit, where you get to go and say ‘Hey, I want that!’ and not be limited by what only big retailers think you will like.” When you order a product, you signify to everyone else and the public that the product is worthy and has value – moving it up on the Crowd Favorite list.  Your order invariably helps inventors determine a demand for their creation which gives them the go-ahead to ramp up production.

If Fab and Kickstarter had a startup baby, Swish would be their child. It is creative, fun gadgets and products for sale with a little crowdfunding thrown in the mix. It might take them a few months (or up to a year) to get these brand-new products to you, however, you will have the ultimate satisfaction that you’ll be one of the first people to get your hands on an awesome new product that you helped become a reality!

What’s your favorite product on their site? Let us know in the comments below or on Facebook & Twitter.