Bandsintown: the #1 rated concert app for iOS and Android

One of the most beloved forms of entertainment is live music. Did you know concerts can be enjoyed throughout your city everyday? ABCey Events loves to stay in the know on all the upcoming concerts, events, and happenings here in the Bay Area, and this is concert app is great for that! Bandsintown is also user friendly on both iOS and Android! This awesome app makes concert searching a breeze by allowing you to track your favorite artists and receive alerts when they are in town!


Features of the concert app, Bandsintown

https://www.youtube.com/watch?v=ycsAsGV_RpY

Scan Your Music Library

Make finding your favorite bands in town an easy process!bandisintown This free app scans your music libraries, like SpotifyiTunesGoogle PlaySoundcloudDeezer, and Rdio to find the artists and genres you enjoy.  Also, this app tells you about great artists and DJ’s headed your way. Because Bandsintown connects with your Facebook and Twitter, you can discover similar artists to the ones you love!

Bandsintown concert app

RSVP to Your Concert Event

Bandsintown lets you to keep track of the shows you have RSVP’d to.  Wheather you are just interested or actually attending, this app keeps you in the know of events coming up! Once you’ve RSVP’d, your calendar will sync with Bandsintown so you never miss a show! Don’t forget to share your concert details with your friends on Instagram, Facebook, and Twitter.

Get Your Tickets

Once you browse Bandsintown to find the upcoming tour dates of your favorite artists, you can easily purchase tickets through hundreds of ticket sites like Ticketmaster, LiveNation, and Eventbrite. Additionally, they offer in app purchases to make it extremely easy to get your reservations on time! If there is any issue with ticket sales, there is a Feedback button to report any ticketing mistakes. Bandsintown works with Desk.com so you get fast and helpful service for any “concert going needs”.


With living in such a passionate age for live music, this concert app works hard to connect us to the artists we love! Do you love Bandsintown as much as we do? Let us know in the comments below or on Facebook and Twitter.


7 Tech Gadgets for Event Professionals

Welcome to the digital age! Yes, robots taking over can be scary, but technology can also be used for good. With so many gizmos and tools on the market, we want to keep you in with some of the top must-haves for event tech. ABCey Events has compiled a list of 7 great tech gadgets and apps for all event professionals to help make your job just a little bit easier!


7 Tech Gadgets and Apps for Events

EasyMeasure app event tech app

1. Measuring Tools: Camera measuring app

Whether you want to know the measurements at a site visit, or see if the venue will fit a certain event prop, knowing exactly how much room you have is important. Instead of struggling with a regular measuring tape, turn your iPhone into a measuring tool with the EasyMeasure app! This app uses your camera to measure your distance from an object and dimensions of an image. Simply point your camera, click, and get very accurate measurements!

2. HD Livestream Broadcaster

It sucks when guests can’t make it your event, but they can still be part of the event action with livestream broadcasting! Event tech gadgets, like Livestream’s Broadcaster Pro, allow you to broadcast your event live in HD! You can easily attach this to any HDMI camera or your smartphone’s Livestream app. Then, click play and you’ll be recording live! Help guests who couldn’t make it, get your event noticed, and let people see how tech savvy you are!

livestream broadcaster event gadgets

3. Lightwave: Biometric sensor-equipped wristbands

Did you ever want to know how your guests are feeling? Now you can with Lightwave wristbands! These sensor wristbands pick up on a person’s body temperature, movement, and other biometric data. You can then use this data to adjust your event in real time. Change everything from the lighting brightness to music tempo and mic volume to create the perfect balance!

 

 

4. Digital Portable Scanner

If you’re an event professional on the go, it’s hard to keep track of documents, floor plans, proposals, and more! And, now that we live in the digital age, having hard copies of papers is almost pointless. To help fix this problem, try a digital portable scanner! With this magic wand, you can take physical copies of important docs and scan them to make digital copies. This way you won’t ever lose a contract, bank statement, or receipt ever again!

vupoint magic wand event tech gadgets

5. Crowd Mic App

It’s great to hear from your audience, but walking around to each person in a crowd with a microphone can be a hassle. Crowd Mic’s app lets any event guest’s smartphone become a microphone. Tap to request to speak, and the presenter can accept it, mute you, and let everyone speak with the open mic mode. Also, this app lets you have live polls and text, so you can directly connect with your attendees. Don’t make your staff run around and engage your guests with this fun event tech!

crowd mics app

6. Google Chrome Work Devices

Make your virtual meetings a breeze with Google Chrome Devices! Google has devices and packages that can include everything from speakers, a remote control, a mechanical pan and tilt HD camera, tech support, and the physical Chromebox system/core processor. In addition, the box is equipped with Google app software which makes it easy to share docs, spreadsheets, Google invitations and more! Next time you have a virtual conference call, use this event gadget to help your video conference run smoothly!

Google Chromebox

7. Portable Projector

As an event prof, you have to be prepared for the worst, like your projector breaking down! Instead of having a massive projector, get a small portable projector. These are great for both meeting presentations and displaying videos or images at your parties! For a great all purpose projector, check out the Epson PowerLite Multimedia Projector. Not only does it project high quality data, videos, and photos, but it also connects directly and wirelessly to phones, computers, tablets, and USB memory drives. Give attendees a great presentation with a remote or a mouse control, and easily carry this 3.7 pound projector in your bag!

epson projector event tech gagets


Do you plan on using any of these event gadgets for your events? Let us know in the comments below and on Facebook or Twitter!


How Waze’s New Events Program Can Help Avoid Traffic

Waze has long been one of our favorite navigation apps, providing users with real-time traffic information. For those who don’t already use this amazing service,  Waze is the largest community based app that shares real time traffic and gives you “Waze” to avoid traffic. If you love this app as much as we do and events for that matter, you’ll be super excited to hear about their new feature. Read below to find more about their Global Events Partner Program!


How can people use this new Waze feature?

With Waze’s newly implemented Global Events Partner Program, users can avoid traffic caused by events! However, that’s not all. This can also potentially help out event proffesionals in more ways than you think!

1. For Partners

Partner up with Waze to create a better road. By alerting Waze of your event, you can create better experiences for your guests as well as others! With this app, attendees will know how to get to your event and where to park. In addition, it shows you the best and nearest parking lots and you’ll be alerting non-attending Wazers to stay away from the event venue to create better traffic flow!  Apply for the Waze Global Event Partners to prevent traffic for everyone!

Waze partners

2. For Attendees

Don’t get stuck in traffic while you’re going to an event!  Download this app to know which alternate route is your best option to avoid road closures, changes, and traffic delays.

Waze

How does it give you this information? Since this app is community based, the information is obtained collectively from other users. When users turn on the app, it can detect traffic by calculating how fast people are going and if you’re going slower than normal, then other users will be alerted and rerouted to avoid traffic!

3. For Wazers

Outsmart traffic caused by events! You may not mean to get into it, but sometimes it happens. We know the troubles and want to help you prevent that from happening. Since you Wazers already know how beneficial this app can be, make sure to keep the app on to avoid event traffic and help others get there faster by steering clear of the area.

Waze

Learning how to beat traffic is a must and with this app, and it’s easier than ever! You’ll get all the information you need while you’re on the road!

Would you partner up with Waze to try this awesome new feature? Let us know if the comments below or on Facebook and Twitter!


How to Use Instagram Stories for Events

In this day and age, Social media is arguably the most useful tool for event planners! Recently, Instagram has come out with a new feature, Instagram Stories, that rivals Snapchat Stories. At ABCey, we want to keep you updated with all of the newest social marketing developments and how they effect the event world. So, here are our tips so you can use Instagram Stories for your next event!


 

https://vimeo.com/177180549

 

snapchat vs instagram

 

How similar are Snapchat Stories and Instagram Stories?

If you recently updated your Instagram, you’ve probably noticed little circles above your regular feed. This new feature is Instagram Stories which is their version of Snapchat Stories. Like Snapchat, Instagram Stories can be edited with text and emojis and only last for 24 hours. In addition, you can see which of your followers (similar to Snapchat friends) have seen your stories. Although they may seem the same, there are some important differences that all eventprofs should know!


Instagram Stories on newsfeed


How are they different for events?

1. Social Media Marketing

One huge thing that sets Instagram Stories apart from Snapchat Stories are their audiences. On Snapchat, you have to be friends with someone to watch their stories. However on Instagram, it’s a whole different story! With a private account, all your followers can view your story. But if you have a public account, anyone can see it. This means your company and upcoming events can get tons of exposure from social media marketing!

Instagram Stories Featured

2. Privacy Feature

In addition, only Instagram Stories have a privacy feature. This feature lets you block anyone from seeing your story. Take advantage of this for your events, and keep the event a secret from certain followers! Also, you can reward your followers by making your account private for a certain period. During that time, you can post special coupons or inside info on your story and only your loyal followers can see these prizes!

Instagram Stories Block

3. Permanent Posting From Your Story

Although Snapchat and Instagram Stories are alike, Instagram has some extra bonus features! Now you can easily take videos or images of an event from your story and post them permanently on your Instagram. This keeps the memory of an event alive, even when the event is over!

instagram story on iphone

4. Audience Interaction

Instead of a chronological order like Snapchat, Instagram Stories are sorted by who you interact with the most. Now you can see who your best followers are and reward them with prizes! Also, it’s super important to engage with your guests! Encourage them to post event images and ask questions on their Instagram story. After, give your guests a unique event experience by answering their questions and giving them a shout out on your story or by directly messaging them!

Instagram Stories Feature 2

5. Use Snapchat How To’s

Because this feature is similar to Snapchat Stories, you can use these Snapchat event tips for your Instagram! Instagram Stories give you great features of Snapchat and more of their of their own. You can post everything from behind-the-scenes footage of the event production process to shout outs from important speakers and sponsored advertisements during your events!


Do you plan to use Instagram Stories for your events? Let us know in the comments below or on Facebook and  Twitter!


Startup Monday: DoubleDutch-Live Engagement Marketing Platform

Startup Monday is ABCey’s weekly post that features some of the best and brightest companies in the Bay Area. They are often companies that we have our eye on, or have worked with in the past & would like to share with friends and followers of ABCey Events! In today’s Startup Monday, we highlight a live engagement platform and mobile appDoubleDutch!


As event professionals, we always try to create better experiences for our event attendees. It’s also important we have right tools for the event to run smoothly. Afterward, we really want to learn from the event, so that our next one is even better! So, how do we manage all this information? With DoubleDutch, you’re able to do all those things and more!

About DoubleDutch infographic

DoubleDutch Live Engagement Platform:

This company’s main product is their live engagement platform, which helps everyone from sponsors, attendees, planners, exhibitors, and marketers! Under this platform, there are 5 different sections: Studio, Event App, Lead Manager, Performance Manager, and Exhibitor Portal. All of these applications help to improve the event process and the overall success of the event!


Studio

First, customize your app and plan your event with DoubleDutch’s Studio! After you create the perfect app that matches your brand, use Studio to send out event invites to promote your app and event. In addition, manage your event content including: agendas, interactive maps, event information, user profiles, and more. And thats not all! You can help your sponsors  advertise their posts, achievements, and activity to your guests!
1-Tradeshows-1-1

Event App

Having an app for your event will be sure to impress attendees, but it’s also great for event professionals and will make your guests’ event experience so much easier! For event producers, the DoubleDutch Event app lets you give out attendee lists, surveys, polls, Q&A’s, direct messages as well as set up gaming aspects and forums. Also, attendees can create their agendas, and see profiles of sponsors, exhibitors, and speakers!

 

DoubleDutch on iphone app

Performance Manager

Learn what worked and what didn’t with their Performance Manager! During the event, you can easily see how the event is going, what your guests like the most, poll/survey results, and more. Now you have tons of info that tells you how your event went and valuable insight for the next ones!

 

analytics-overview-macbook-air-1

 Exhibitor Portal

Your event exhibitors and sponsors will love Double Dutch too! Because the Exhibitor Portal lets exhibitors contact and understand their attendees, they are set to have a better booth and business! From customizing exhibitor’s app profiles and scheduling meetings to managing staff and giving offers to guests, there is nothing this app doesn’t do!

DoubleDutch Exhibitor Portal

Lead Management

Finally, their platform has a Lead Management application to help you market your event! It looks at attendees’ actions, interests, and engagement, so that you can make informed decisions. Also, your attendees will love when DoubleDutch gives them recommendations on connections/sessions based on their activity at an event!  Try their demo and see how DoubleDutch can improve your events!


Integration and Security

Are you currently using a different registration system? DoubleDutch has the answer! In addition to their platform, this company has added integration features that allow you to combine schedules, profiles, etc. from more than 100 other registration systems!  They make it that easy!

 

Tech Tools Doubledutch

 

You can also integrate with Salesforce and Marketo to have the best marketing campaigns and CRM services! Now you can use their platform with the info and work you already have. There are also security measures that make sure your data and event is safe!


Are you planning to use DoubleDutch? Let us know in the comments below or on Facebook and Twitter!


5 Tips to Successfully Use Instagram for Your Event Business

Instagram has easily become one of the most popular social media apps. In 2016, it’s estimated that 500+ million people use Instagram monthly, 300 million daily, and 58% of Instagram users are 18-29 years old. Why is this important to Event Profs? Because this means Instagram can allow you to reach a larger audience, including millenials! 

There are tons of research on the Instagram usage and the ways businesses can utilize it. Also, it’s important to stay up to date with what’s going on with your instagram account. So ABCey Events has created 5 tips to successfully use Instagram for your event business!


3 iphones with instagram open


1. What to post

First, you need an Instagram account! If you don’t have one, just scroll down to #5 for tips to create the perfect account. Okay, you have an account or just created one, but now what? What do I post? hint: See below to see what types of content to post!

Types of Posts

1.   Have a story: Let your followers feel like they are a part of your business and on the inside of the event action with story-like posts! However, don’t post straight advertisements. Instead, have a variety of images from selfies to video interviews. There is no limit to the content you post!

refinery29 instagram account

 

Similarly, studies suggest users want to experience the story rather than see plain objects. Salesforce found most users liked, “amusing, creative, beautiful, and inspiring” content. So maximize your Instagram reach by captivating images, posting entire event processes, features of event speakers and famous attendees, inspirational quotes, and especially human faces!

 

Instagram collage

 

2.   Relatable posts: Keep followers by posting stuff they can relate to! By fusing scenes and possible scenarios that can happen in everyday life with your products and services, followers can see how useful your products and services are!

https://www.instagram.com/p/0tpeJfAUUf/?taken-by=nike

 

3.   Business posts: Advertise your business by posting your sponsors, events, and brand. Do this by sharing images about your sponsors in colorful and fun photos. Additionally, try to get other users, special guests, and famous people to post/tag/hashtag about your event and company. More and more people are basing their decisions on what they see on social media. Therefore, you can grow your business by having ambassadors give you some exposure!

Instagram Sponsorship

But be careful! No one wants their entire feed filled with obvious advertisements. Learn about event marketing on Instagram below (#4 Instagram for Events).

 


2. Strategic Posting

Previously, we mentioned that Instagram accounts are more successful when the types of posts are different. But here are other things you can do to boost likes, follows, and comments!

1.   Editing your posts: Studies have found what specific aspects of a post make them more popular. They found more people like photos with the Mayfair filter! Also, the 2nd and 3rd most liked filtered photos are #nofilter and Inkwell, respectively. In addition, you’re more likely to get likes on images that are brighter with a single dominant color, especially blue, and background space than others! Don’t forget to use Geographical locations and connect with users by a shared location. Check out Curalate’s full study for more tips.

 

What makes a perfect Instagram Photo with more likes info

2.   Posting times: Don’t pester and annoy followers! If  you are posting multiple times a day, spread them out. However, most studies suggest posting only 5-7 times throughout the week. Specifically, your best bet is to get the most likes by posting on Wednesday from 5-6pm! Additionally, don’t stress about posting right on time and schedule posts with apps like Hootsuite and Schedugram. 


3. Gain followers, grow your business

1.   Instagram interaction: By interacting with users, you’re sure to gain and keep followers! First off, you can simply ask questions and inviting captions that lead people to comment. From re-gramming someone’s post related to your business/event, tagging companies, responding to comments, commenting on and liking posts, and giving shout outs to your loyal followers, show your followers you care and value their support!

 

starbucks regramming on instagram

 

2.   Spoil your followers: Reward your followers well by posting announcements, contests, and special offers! You can have them follow, like photos, comment, hashtag, and tag your account to be entered to win prizes and special offers! This encourages people to follow you, as they will be the first to see when you are holding contests. Now you have followers promoting your event and business to others!

 

Birchbox Instagram Contest

 


4. Instagram for Events

Now, for all you event profs, we have Instagram tricks to make your next event a success!

1.   #Hashtag: Make sure you use hashtags to help people discover your Instagram. Use both specific hashtags  and popular hashtags so people can find your event/company easily!  One study found that interactions increased with 11 hashtags, but most studies suggested using 5-10 hashtags. If your choose to include many, hide them by commenting your hashtags or hiding them many lines below your main caption.  This way followers don’t get annoyed seeing them!

San Francisco Mint Instagram with hashtags

 

2.   The Event: You can use Instagram to entertain your attendees and market your next event! Encourage users to post images and include your event specific hashtag in the caption. Then, companies like instafeedlive, will display them on screens around the event, making your guests feel special!

instagram live with hashtag

 

In addition, by simply using your event hashtag, your guests can leave your event with memorabilia! Printers, like Photoboxx and Luster, scan Instagram for your event hashtag and print the images out instantly. Also, you can allow guests to print a postcard and polaroid picture when they hashtag their photos! Learn more about them here. So give your event and company immediate publicity and get these tools at your next event!

 

Luster Hashtag Instagram Printer

3.   Event hype: When showing the story of your event, there are tons of things to capture! Post about the event before, during, and after to keep the event fresh in your follower’s minds. First get them excited with behind the scene images of the venue set up with your event team hard at work! Moreover, use Instagram to not only remind followers when tickets go on sale, but also hype up attendees with event fliers and countdown day photos. This makes them feel like they are right in the middle of the everything happening at the event!

Pepsi Instagram

Coachella Instagram photo

 


5. Creating Perfect Profile

Your profile is extremely important as it’s how they judge your account! Therefore, you need to be sure that your Instagram looks like something they should follow.

1.   Your Bio: First, create a bio description that is short, fun, and interesting. But it still needs to say your business name or who you are, what your business does, and make it unique!

2.   Get them to your website: If you didn’t know, links on your photo captions don’t work. Thus, the only link to get people to your website is in your bio. So make sure you include your website link, and any other informative names you want people to search and find you by (ex: Event Planner).

instagram's instagram account

 

3.   First impression/Profile pic: Along with photos and your bio, users see your profile picture first. Get a good quality photo of your logo or a picture that represents your company to bring in more followers! 

instagram-update-sept-800x463


How are you going to use Instagram at your next event? Tell use in the comments below or on Facebook and Twitter. Also, follow us on Instagram!


#TechTuesday: Microsoft HoloLens

#TechTuesday highlights the best and brightest ideas in the tech world. ABCey would like to recognize these up and coming technologies for their innovative ideas and impact on the event world! This Tuesday we are featuring Microsoft’s augmented and virtual reality lenses, HoloLens


Ever ever wondered what technology would be like in the future? From the Internet to virtual reality, we have seen incredible technological advances that have had major impacts on the society. Now, companies like Microsoft are in the midst of bringing you high-definition holograms!

TechTuesday - Hololens Pic 2

So go beyond the screen with Microsoft’s HoloLens! It is the first self-contained, holographic computer that lets you better visualize your digital content and work. With this device, you can see the finest details of your work in relation to the world around you. Furthermore, your event attendees with be impressed when you use these lenses to show your products and ideas!


How it works: 

These lenses mix augmented and virtual reality and have stationary and moving holographic images . In addition, this tech uses gesture technology and voice recognition! You can navigate, open, select, drag, and place applications and holograms. Moreover, by simply gazing, you can move the cursor on this holographic computer. These lenses are so real that not only can you see the holograms, but you can also hear and locate it!

TechTuesday - Hololens Pic 3

Although Microsoft hasn’t announced a release date yet, they have a developmental edition for purchase. By purchasing this HoloLens edition for $3,000, you can be part of the first group of developers to test out this amazing tech! So what are you waiting for? Join these companies like Skype, RoboRaid, and HoloStudio, who are already on board. Get a head start and use some of the most advanced tech of our time! Sign up for the demo here!

This developmental package includes: 

  • Microsoft HoloLens Development Edition
  • Clicker 
  • Carrying Case
  • Microfiber Cloth 
  • Charger
  • Micro-USB 2.0 cable

TechTuesday - HoloLens Pic 1

 

Bring your ideas to life with Microsoft HoloLens!

Why we love it: 

Microsoft’s HoloLens adds an incredible element to our future events. As the first holographic computer, the device lets you showcase your ideas in 3D during meetings, conferences, trade shows, and many more. In addition, Microsoft has paired up with Skype. Thus, the lens can be used at virtual conferences and meetings. This allows you to better show your ideas by drawing on your screen. Then, your Skype contact can see your drawings!

TechTuesday - HoloLens Pic 4

In addition, you can use it as a form of entertainment for your event attendees. It will surely catch everyone’s attention! Attendees can use this device to go online, play games, and create their own holograms. When released, we believe that Microsoft’s HoloLens will, in no time, have a major impact on our world, especially the event industry!

TechTuesday- Hololens Pic 5

What do you think about Microsoft’s HoloLens? Let us know in the comments or on Facebook and on Twitter!



#TechTuesday: Teleport App

#TechTuesday highlights the best and brightest ideas in the tech world. ABCey would like to recognize these up and coming technologies for their innovative ideas and impact on the event world!


When configuring all the details while planning your next event, sometimes the “transportation” tab gets shuffled unintentionally to the wait-until-the-last-minute detail to arrange. However, if your event has VIP guests such as keynote speakers or sponsors, transportation becomes even more crucial to arrange asap. With the Teleport app, event planner and organizers now have a very simple and convenient way to chauffeur their VIP guests to and fro any event.

Teleport, in partnership with Uber, uses the ridesharing app to send an Uber ride to pick up guests and bring them to a location of your choice.

Teleport3

How it works:

You, the sender, will send a teleport request link to the person/guest of your choice. Once the receiver accepts the request, they will be directed to the web app where they will drop a pin to set their pickup location. They will then be able to see the ETA, a map to the final destination and all the driver’s information (name, phone number and license plate number). The receiver doesn’t need to have the Teleport app, Uber app, nor do they need to even have an iPhone.

Just like with Uber, the ride is paid for by the sender, so the receiver doesn’t have to worry about payments when the car arrives. You can even choose which type of car to send, like an UberBLACK for those VIP guests.

Teleport4

 

And just like that, your VIP guests’ transportation needs are taken care of; easy and hassle-free.

Why we love it:

Teleport streamlines communication. Unlike with the traditional Uber app, the sender no longer has to be the middle-man, communicating the details back and forth between the receiver and driver. Now you can make sure that your guests get to where they need to be, making it one less thing you have to worry about on the day of your event.

Plan to use the Teleport app for your next event? Let us know in the comments below or on Facebook and Twitter!

 


Behind The Scenes: SGN at GDC16

On March 14-18, 2016, developers and gamers from across the country took the Bay area by storm for this year’s Game Developers Conference. Some of the most brilliant minds in the gaming industry took to the streets of downtown San Francisco for GDC16While other shows are about the fans, GDC determines the future of this industry: it’s the world’s largest gaming conference attended by a record breaking 27K professionals in its 30th year. Nearly half of developers here are building mobile + tablet games!

ABCey Events paired with SGN to showcase their newest game Genies and Gems, and also had a great time bringing awareness to their biggest game Cookie Jam. Between the moments that brought laughs in between sessions and the surprising and exciting moments that changed an attendees day, a powerful question was also addressed to the gaming community, #WHYDOYOUPLAY?!


 TOP 5 HIGHLIGHTS FROM THE EVENT


  1. THE GENIE OF SF 

SGN, the fastest growing growing major mobile games studio in the U.S., has just released it’s newest match-3 puzzle game. Genies & Gems is a spellbinding adventure that takes its players on a magic ride. Famous Youtuber Jesse Wellens from Prank vs. Prank brought this game to life in downtown SF with his motorized magic carpet. For those that spotted our magic genie, they were in for a lucky surprise!

GeniesandGems SGN GDC16 ABCey
GeniesandGems SGN GDC16 ABCey

2. (REAL!) GEMS

If you’ve gotten the chance to play, then you already know Genies & Gems is a game that’s true to it’s name. As the players cross through the magical worlds they recover lost relics, collect gold bars, and are taken on a journey with their enchanted keys. To celebrate the game’s launch SGN brought the game’s realities to life! Lucky San Franciscan’s scored some major gems from our genie that included- $20/$50 bills, silver coins, silver cufflinks, and (real!) gemstone rings!

3. COOKIE JAMMERS

With more than 70 million downloads, SGN’s top grossing game Cookie Jam showed it’s followers some serious entertainment for GDC16. Rocking out in front of the Moscone Center were our very own Cookie Jammers. If the outfits didn’t scream cookies, their lyrics surely would. San Francisco’s favorite cover band Pop Rocks twisted some of your most favored songs into actual cookie-filled jams (Just Eat It, Eat It, Eat It)! These life-sized cookies fueled up GDC16 attendees as they were headed to their next session!

SGN GDC16 CookieJammers ABCey
SGN GDC16 CookieJammers ABCey

4. COOKIES

We couldn’t promote a cookie game without thousands of FREE cookies! SGN provided attendees with a yummy snack to keep them going throughout the day. Who doesn’t love free cookies?

CookieJam SGN GDC16 ABCey
CookieJam SGN GDC16 ABCey

5. WHY DO YOU PLAY?

GDC16 determines the future of this industry, and because of this they are capable of bringing together a global community to attend their annual conference. It was the people in attendance that play a significant role in the creation and lifespan of games, and SGN had a thought provoking question to ask attendees- Why Do You Play? We can get lost in a game, but we can forget what really motivates us to play. We interviewed hundreds of people and received a variety of answers ranging from fun, stress relief, escaping reality, and interacting with friends or family. Our favorite answer may have been to “Escape From Trump!”

So, the question we have for you today is- Why Do YOU Play? Let us know in the comments below or find us on Facebook and Twitter!