Startup Monday is ABCey’s weekly post that showcases some of the most innovative startups based in San Francisco! These are often companies that we have our eye on or have worked with in the past. This week, we are putting the spotlight on Loopd!
Loopd is an event engagement platform aimed to make networking easier and to access to relevant marketing materials for your attendees, but it doesn’t stop there! Loopd is a great tool that benefits event planners and booth staff, too! It allows you to track guest traffic information, view interaction history and follow up with attendees!
How does it work?
Loopd is able to provide information and promote engagement with two devices: Bluetooth beacons and chips located in lanyards! Beacons are placed around the venue and communicate with the chips around guests’ necks to allow for location-tracking tools. For guests to share networking information, a simple tap between their badges can help exchange all needed information! Talk about convenient. To receive materials from any booth you visited at the event, a quick look to the app will give you access to all the fliers and promotions from the exhibitor! As event planners, you are able to track how successful your event is with real time analytics and to see what attracts the most guests.
Why we love Loopd!
Aside from the networking capabilities and analytics, Loopd also cuts down on check in and check out times! Event planners always find ways to cut down on waiting times to prevent boring guests, and Loopd is an amazing solution. With this technology, guests are able to cut down on their carbon footprint by networking through the badges instead of passing out business cards. Also, it eliminates the need for printed fliers since it can be shared through the app!
If you’d like to see other San Francisco startups we’ve featured before, click here.
Startup Monday is ABCey’s weekly post that features some of the best and brightest companies in the Bay Area. They are often companies that we have our eye on or have worked with in the past & would like to share with friends and followers of ABCey Events!
We recently came across Splash, a comprehensive event management platform that helps to maximize the impact before, during, and after an event.
Splash makes it possible for you to control every aspect of your event making it easier and less stressful to organize. When using Splash, you can organize the perfect invite list – every time, maximize the impact of every touchpoint, and measure the impact to your brand and community.
Before your event, you can create a beautiful website to represent your event and that can be seen from any laptop, tablet, or smartphone. The website includes cool features that allows you to promote your event with an integrated custom design email sender list, sell tickets, and collect info you need on the perfect RSVP form!
While enjoying your event, Splash allows your attendees to share the action as it happens! The Splash On-Site Mobile App allows you to check in guests and scan their tickets. The App also has a live stream where the guests can be updated on what’s going on during the event and share the amazing moments they have just experienced.
After the event you can analyze the web traffic on your website, email performance, and more social activity. You can also create a targeted contact list with the profile information from your attendees.
Splash offers three great different packages to get you started:
- The Event Marketing Package this package gets you: dedicated account management, completely flexible and customizable web design, and the full power of our CRM and email marketing tools.
- The Influencer Marketing Package includes everything within the first package but with this package your community members are empowered to create their own events.
- The Sampling Package extend beyond awareness with Splash software see measurable upticks of local sales, community membership in key demos and produce the type of social content that has a real viral co-efficient.