#TechTuesday highlights the best and brightest ideas in the tech world. ABCey would like to recognize these up and coming technologies for their innovative ideas and impact on the event world. ABCey has compiled 5 innovative ways event planners are utilizing drones!
Although they were first used for military purposes, drones are becoming extremely useful tools for the event planning industry. Drones are not only used to capture stunning aerial images, but also in previously unimaginable ways that go beyond just pictures and videos. Here are 5 great ways to use drones for your next event!
1. Aerial Event Photos and Videos
Drones are now a popular tool for event planners, because they can capture amazing aerial footage from an infinite number of angles. They are also extremely versatile and can be used at conferences, trade shows, galas, festivals, and sporting events! This tech allows for extraordinary 360 degree views of all attendees, as well as close ups of speakers and performances.
2. Choosing the Perfect Venue/Site Selection
Drones can also be used for pre-event prep to collect venue images. Photos and videos make it so easy for clients and planners to choose the perfect site for an event! From images of massive event properties to inside meeting rooms, there is almost no place a drone can’t fly!
3. Entertainment Drones to Wow Your Guests
Companies have outdone themselves by using drones as a new form of entertainment for their guests! Intel is one company that impressed their guests and set the world record by having 100 drones create a unique light show! Others, like Amsterdam Drone Entertainment, have programmed their drones to dance for crowds which has truly set a new standard for event entertainment!
4. The Best Delivery Service
Some other ways to use a drone? How about deliver food, drinks and invitations! This interactive way of distributing items to people is mostly used by restaurants to give food to their customers. But, this kind of delivery service can just as easily be adapted to fit the event industry’s needs. Using a drone to deliver items to guests is extremely innovative, interactive, and a great way to make your event stand out!
5. Extra $ From Advertising and Sponsors
Drones can also be lucrative for your business! If you are hosting an event, sponsors may offer to pay you if you use drones to promote their business. Attendees are often drawn to drone tech which is seen as a great opportunity for companies to advertise. Because drones can drop off samples/products, hold up company posters, and display a brand logo, they are becoming the newest advertising trend!
Apps are also being made and adapted to incorporate drone technology. Facebook recently announced they have updated their live video stream application, Facebook Live. This update allows users to stream videos live from a drone. Twitter‘s similar live video streaming application, Periscope, also announced this feature.
By capturing stunning footage, helping venue selection, entertaining and serving their guests, delivering items, and increasing revenue and an event’s wow factor, drones are the new must-have gadget for anyone in the event industry!
Getting ready to launch a new product? A product launch is a critical time for an early stage company and if products aren’t properly launched, companies can’t generate revenues, growth, or even survive in todays dynamic economy. Today, there are great pressures to be more competitive and profitable, so solid launches are even more critical. ABCey has gathered 5 of our favorite events that have made the best use out of their products!
1. Bridgestone | For the 2010 Superbowl, Bridgestone used it’s tires and stacked them to create tables at the ESPN the Magazine Next Big Weekend party.
2. Jameson | During the Northside Festival this June, whiskey brand, Jameson, hosted the Black Barrel Lounge and decorated the space with chandeliers made from deconstructed flame-charred Jameson Black barrels.
3. Clinique | Clinique celebrated it’s Dramatically Different lotion at an event by creating a hallway for guests to enter through that was lined with more than 4,000 bottles of the 45-year-old, award winning lotion.
4. Mattel | For Barbie’s 50th anniversary, Mattel created a real life version of the doll’s Malibu Dream House with a huge wall of Barbie dolls.
5. Godiva | At InStyle’s Golden Globes after party in 2009, Godiva decked out an entire suite with chocolate decor, including a mosaic of individual chocolates beneath a glass topped dining table.
We love all these creative ideas that companies used to promote their product! Which one is your favorite? Let us know in a comment or on Facebook or Twitter! Make sure to stay updated with ABCey for event posts, ideas, and tech news!