Startup Monday is ABCey’s weekly post that features some of the best and brightest companies in the Bay Area. They are often companies that we have our eye on or have worked with in the past that we would like to share with the friends and followers of ABCey Events.

If you’ve ever needed to do any sort of fundraising, you’re well aware that it can be a confusing, stressful mess to figure out how to market your campaign and properly represent your ideas and values. Luckily there’s Indiegogo, the newest and most simple way to raise money for whatever your heart desires!

Indiegogo helps you ease into the fundraising process by giving your campaign a voice, and a platform to tell people what you’re doing and how they can help. Creating a campaign on the site is extremely simple, and is completely free to start. What makes Indiegogo‘s fundraisers successful is the unique algorithm they use, called the “gogofactor”. The more you share, tweet, and encourage people to “like” your campaign, the more you boost your gogofactor.

If you want to know more about how it works, check out their website to browse through some current campaigns and see what the buzz is all about. If you don’t have an idea to fundraise for at the moment, you might find yourself feeling inspired after seeing what other people are doing!

Would you use Indiegogo to help fund your next campaign? Let us know in the comments below or on Facebook & Twitter!