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Tips and Tricks To Maximize Your Facebook Fanpage

The Facebook fan page is one of the most useful social media outlets for companies to promote and market services and information. A recent blog by the Social Media Examiner discussed 21 creative ways to increase your Facebook fan base. Of these 21, there are a few tips that every fan page should follow!

#1. Include a Link to Your Fan Page to Your E-mail Signature
• Add a link to your fan page in every e-mail you send.
• Use an application like Wisestamp to automatically include a link in your e-mail signature.

#2. Add a Badge or Button to Your Profile
• Create an interactive visual that links your personal profile to your fan page, as shown below.

#3. Link to Twitter
• Link your Twitter account to your fan page to automatically post Facebook content to your Twitter profile.

#4. Create an Attractive Welcome Video
• An appealing welcome video should explain what the fan page is about, who your audience is and an incentive to join.
• Feel free to incorporate a the message to “Click the Like button now,” as seen in a video for Steve Spangler, the Science guy.

While this next tip isn’t for everyone, it’s certainly useful for fellow event planners.

#5. Get Fans to Tag Photos
• If you host live events, be sure to take plenty of photos and later post them to the fan page, encouraging fans to tag themselves.
• This activity will be pushed out into their wall and News Feeds, providing exposure and visibility of your fan page and event to their friends.

These are just a few of the ideas floating around about how to increase your Facebook fan base, but we want to know, how you have you built your fan page following?

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Testimonials

We hired ABCey Events to help with production and social media for our Blumberg Capital 4th Annual ad:tech Afterparty 2012 at Temple, SF.  Amanda, (CEO and Founder of  ABCey), a social media guru, spearheaded the marketing campaign and clearly reached our target audience. Amanda helped to increase attendees, and broadened awareness for the Blumberg Capital brand.  We had 1500 RSVP’s and over 750 attendees! This was a record high and [...]
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  • PCMA
  • San Francisco Travel
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  • Gathering Guide
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  • SF AMA